Certificate in Business Administration
The Executive Mini-MBA — Breadth, Depth, Impact
A comprehensive general management certification that develops the strategic, operational and financial capabilities of senior managers ready to step into executive leadership.
Programme Overview
The Certificate in Business Administration (CBA) is ETHSUN's flagship general management programme — designed for senior managers and emerging executives. Structured as an executive mini-MBA, it covers six core domains over 16 weeks online, culminating in a 5-day Singapore immersion and certificate award ceremony.
Choose Your Format
Full online programme combined with 5 days of international in-person immersion, with certificate award on-site.
Cohort Calendar
Curriculum
01Global Economics & Business Environment
- Macroeconomic frameworks
- Emerging market dynamics
- Trade policy
- Scenario planning
02Strategic Marketing
- Brand strategy
- Digital marketing
- Market research
- Omnichannel strategy
03Supply Chain & Operations
- Global supply chain design
- Lean operations
- Procurement strategy
- Supply chain resilience
04Finance for Executives
- Financial statement analysis
- Budgeting
- Investment appraisal
- Working capital management
05Leadership & Organisational Behaviour
- Leadership styles
- High-performance teams
- Change management
- Coaching talent
06The AI-Augmented Business Leader
- AI strategy and implementation roadmap for executives
- Data governance and responsible AI deployment
- AI tools for financial analysis, marketing and operations
- Building an AI-literate and AI-ready organisation
Professional Dissertation
As a culminating requirement of this programme, each participant completes a Mémoire Professionnel de Fin de Formation — a professional dissertation that bridges academic rigour with real-world strategic application. The memoir is defended before a jury of academic and professional experts.
- Strategic Issue Identification — Define and contextualise a concrete strategic or managerial challenge drawn from your own organisation or sector.
- Literature Review & Conceptual Framework — Anchor your analysis in relevant academic literature and establish the theoretical foundations underpinning your recommendations.
- Analysis & Strategic Recommendations — Conduct a rigorous diagnosis and develop actionable, evidence-based recommendations adapted to your context.
- Defence Before a Jury — Present and defend your findings before a panel of academic faculty and industry professionals at the end of the programme.
Learning Outcomes
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